Started my career as an Academic Counsellor at CDA, a digital marketing agency, where I worked closely with clients and students, guiding them through decision-making processes, resolving queries, and ensuring a smooth and informed experience. This role helped me develop a strong foundation in consultative communication, active listening, and understanding client motivations and needs at a deeper level.

Over time, this exposure naturally evolved into a more strategic perspective, where I began to see how communication, positioning, and trust influence decisions core elements of branding. These experiences strengthened my ability to build meaningful client relationships and shaped my transition into brand consulting, where I now focus on aligning communication, storytelling, and strategy to create impactful brand experiences.